67% of brands will struggle with cash flow crisis 60-90 days after their “successful” Black Friday
Most ecommerce founders plan inventory and marketing but forget the financial foundation. The brands crushing Black Friday started their money planning in July – not August. Find out if you’re strategically positioned or heading for a cash flow disaster.
While you’re focused on conversion rates and inventory, your cash flow timeline is setting you up for failure
Here’s the brutal truth: Your biggest sales day often creates your worst cash flow period. The brands doing $20M+ Black Fridays solved this equation months ago. The question is – did you?
Our diagnostic reveals exactly where you stand on the financial timeline. We'll identify your cash flow gaps, financing readiness, and margin strategy vulnerabilities that could sabotage your Black Friday success.
We'll analyze your specific business model against the 6 critical financial failure points that catch most brands off-guard. You'll see exactly what's working in your favor and what's working against you.
Receive a personalized action plan with specific deadlines, financing recommendations, and margin protection strategies. Plus, see if you qualify for our Black Friday Strategic Plan or Guidance System.
Rated 5.0 by 100+ Business Owners
“They hit the ground running and use their experience and talent to immediately make an impact on the financial performance of the company.”
Tru Earth, CEO
“The experience has been excellent thus far and made my life easier.”
Brushess, Founder
“Attentiveness to the service and client. They really gave us confidence in working through problems & questions we have.”
WildBird, Co-Founder
“Matt is a key member of the team and now, Amanda is, too. The fact that we live in different cities doesn’t matter. I trust them and rely on them so much.”
Lusome, Founder
Your Black Friday sales don't hit your bank account for 3-7 days, but your expenses hit immediately. Most brands don't model this timing gap and run out of working capital in December.
Waiting until August to secure working capital means competing with thousands of other brands for the same credit facilities. July planners get prime rates; August scramblers pay premium penalties.
Black Friday success without proper financial planning creates a working capital crisis in January-March. You'll be forced into expensive emergency financing or miss Q1 growth opportunities entirely.
While others focus on marketing tactics, we’ve developed the only comprehensive financial planning system specifically designed for ecommerce Black Friday success. Our framework has guided over 200 brands to record-breaking, sustainable results.
This isn’t just better planning – it’s the difference between surviving Black Friday and dominating it financially.
“I’ll start planning in August like everyone else.” That’s exactly the problem. August planning means accepting whatever financing terms are available, competing for limited supplier capacity, and reacting to market conditions instead of controlling them.
We guarantee your readiness score will reveal exactly where you stand – or we’ll personally help you fix your biggest financial vulnerability at no charge.
Rated 5.0 by 100+ Business Owners
Managing Director
“Hey, my name is James, and I just got done doing a workshop with Matt and his team, and it was a really fun process. So we envisioned building this business on EOS from day one, but just got sucked into the grind of starting something from scratch, which is really hard. And some of that up . . .
Co- Founder
“Hey, I’m Greg at Psychic Interactive. We just went through the scorecard meeting, and it was really, really interesting, really eye opening. We discussed a lot of interesting topics, and we were asked questions that made us reflect on what are we measuring, why are we measuring it, and wha . . .
Founder & CEO Esker Beauty
“Hi, I’m Shannon. I’m the founder of Esker Beauty. I recently did a scorecard workshop with Matt. It was so helpful. It was like actually nothing I’ve ever done before. I came into the meeting thinking that I was going to prioritize different things than I actually do need to on a weekly basis . . .
Chief of Staff
“Hi, my name is Arvinda Goal. I’m Chief of Staff here at Vangoria, sending in a testimonial today for Matt and the great work that his team are doing. We really enjoyed our workshop with Matt and the process thus far and are looking forward to reviewing the scorecards that they are putting together for us. The. . .
Matt Turns Insights into Actionable Goals
“Hi there, My name is Alicia Hardman, owner of Shale Ridge Estate Winery and Cidery. Recently I had the privilege of working with 8x in regards to building a company scoreboard. One of the metaphors that I found super helpful was being trapped on a private island with no access to wi fi and only one boat came in. . .
Founder/CEO
“Hey, this is Dan Silviero with signature and wanted to leave a quick review on 8X and Matt Putra. Incredible value in the 90 minutes we spent together going over our scorecard. My partner Andy and I have been running on EOS for roughly like two and a half years. We’ve been really disciplined with the scorecard and. . .
Less than 3 minutes. We've distilled the most critical financial indicators into a fast diagnostic that immediately reveals your position relative to successful Black Friday brands.
The assessment shows exactly what you need to fix and when. Even if you're behind, we'll give you the specific action plan to get strategically positioned before the August scramble begins.
Absolutely not. This is a legitimate diagnostic tool that provides real value regardless of whether you work with us. You'll get actionable insights you can implement immediately.
You'll immediately see your readiness score and receive a personalized report with specific recommendations. If you qualify for our Strategic Plan or Guidance System, we'll explain those options - but there's no obligation.
This assessment is designed for established ecommerce brands typically doing $2M+ annually. If you're smaller, the insights will still be valuable, but our paid programs focus on businesses with significant Black Friday potential.
That's exactly why we created this assessment. Better to know now when you can still fix it than discover your vulnerabilities during Black Friday. We'll give you the roadmap to get prepared quickly.
Rated 5.0 by 100+ Business Owners
Every day you wait puts you further behind the brands who are already locking in their strategic advantages. The July planning window is closing fast. Your readiness score will tell you exactly where you stand and what you need to do next.
Scale Your Company with More Cash and Less Stress