The Growth Bottleneck That’s Slowing You Down If you’re running an eCommerce or CPG business in the $10M–$30M range, you’re probably getting crushed by meetings. You start the week with good intentions, ready to push growth, optimize operations, or maybe even step back a little. But by Wednesday, you’re drowning in leadership meetings that go…
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If you’re running an eCommerce or CPG business in the $10M–$30M range, you’re probably getting crushed by meetings.
You start the week with good intentions, ready to push growth, optimize operations, or maybe even step back a little. But by Wednesday, you’re drowning in leadership meetings that go nowhere. You spend hours reviewing numbers, rehashing old issues, and chasing accountability, only to realize nothing actually got done.
Sound familiar?
Scaling an ecommerce or CPG business shouldn’t mean getting buried in inefficient meetings. That’s why many high-growth founders turn to EOS (Entrepreneurial Operating System)—but here’s the thing: if you don’t use it correctly, EOS can turn into just another layer of bureaucracy.
So, how do you implement EOS the right way—so your team gets aligned, problems get solved, and you actually free up your time instead of adding to the chaos? Let’s break it down.
Most leadership meetings suck. They start late, go off-track, and turn into long-winded debates about problems that should’ve been solved weeks ago.
EOS gives you a simple framework to keep your meetings short, structured, and effective. The Level 10 Meeting follows this format:
Pro Tip: Meetings should be 90 minutes max. If your team is still rambling at the two-hour mark, you’re doing it wrong.
Too many founders rely on vague, useless metrics like “growth” or “efficiency.” If your team doesn’t have clear, trackable numbers, accountability becomes a joke.
A scorecard is not just a fancy report. It’s a living, breathing snapshot of your ecommerce or CPG business health.
Here’s what you should be tracking weekly:
The golden rule? If a metric turns red, don’t debate it during the scorecard review. Move it to the IDS list and solve it later.
Pro Tip: Assign one owner per metric so there’s no finger-pointing. If their number is red, they come prepared with why it happened and how they’ll fix it.
Don’t know where to start? Keep reading to get our FREE Scorecard template below!
Ever spent an entire meeting arguing about one problem, only to realize you have ten other fires burning? Yeah, that’s a problem.
IDS forces your team to:
Pro Tip: Use the “Five Whys” technique to get to the root cause of an issue. Instead of saying, “Our ad performance sucks,” ask why five times:
Boom. Now you know the real problem, and you can fix it at the source.
Some businesses try to track 30+ KPIs and wonder why their team is overwhelmed. Guess what? More data isn’t better—better data is better.
Instead of measuring everything, focus on the numbers that actually move the needle. You can always refine them later.
Pro Tip: If a metric isn’t helping you make better decisions, ditch it.
If your team dreads reporting bad numbers because they’re afraid of getting chewed out, your meetings are broken.
99% of the time, bad numbers are caused by bad processes, not bad employees. Instead of blaming, ask:
Pro Tip: If the same person keeps missing targets despite process fixes, then yes, it’s a people issue. But fix the system first.
EOS is a game-changer—but only if you implement it correctly.
By following these steps, you’ll spend less time in meetings and more time actually growing your business.
Ready to make your leadership meetings leaner, meaner, and more effective? Let’s talk. Book a free strategy call today with a Fractional CFO who understands the eCommerce and CPG landscape.
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Download here our FREE EOS Scorecard Template!
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