How Canadian E-commerce Businesses Are Adapting to US Tariffs: Strategic Shifts From a Fractional CFO

The current trade tensions between the United States and Canada have created significant challenges for businesses on both sides of the border. With the implementation of 25% tariffs on Canadian…

Trump’s Tariff Pause: The Top 3 Strategic Recommendations for Ecommerce and CPG Businesses.

The global trade landscape shifted dramatically this week as President Trump announced a 90-day pause on most U.S. tariffs, sending shockwaves through financial markets and supply chains. For ecommerce and…

Navigating the Financial Impact of Trump Tariffs on E-commerce: A Data-Driven CFO Perspective

As a fractional CFO specializing in e-commerce and CPG brands, I’ve developed a comprehensive financial model to quantify the impact of the Trump tariffs on businesses. With President Trump’s Executive…

The CEO’s Dilemma: Do You Need a Fractional CFO or Just a Tactical Fix?

How eCommerce and CPG Founders Can Decide What Kind of Financial Help They Really Need You’ve Outgrown Guesswork. Now What? You’re in the rarefied air of 8-figure revenue. You’ve got…

Want to Sell Your E-Commerce or CPG Brand? Fix These Financial Ops Mistakes First

How Founders Tank Their Valuation — and How a Fractional CFO Can Help You Avoid It 🚨 E-Commerce Founders: Clean Up Your Financial Ops Before You Even Think About Selling…

Controller or CFO? How to Build the Right Finance Team for Your $10M–$30M E-commerce or CPG Brand

You’ve Outgrown Startup Mode—Now What? You’re not a startup anymore. You’re not exactly a giant either. You’re in that weird middle stage where you’ve scaled past scrappy spreadsheets and late-night…

Why Your Financial Model is Slowing You Down – And How to Fix It

The Financial Model Trap You built your e-commerce or CPG business on smart decisions, great products, and strong demand. Then things got bigger. Suddenly, you’re managing millions in revenue, fundraising,…

Scaling Smarter: How eCommerce CEOs Can Stop Drowning in Data and Start Driving Profitable Growth

The Data Overload Problem (And Why It’s Killing Your Growth) Struggling to Scale? Your Data Might Be Holding You Back If you’re an eCommerce or CPG CEO, you know data…

The Hidden Profit Drains Killing Your eCommerce Profit Margins—And How to Fix Them Before You Exit

Why a Profit-First Strategy Matters When Selling Your eCommerce or CPG Business Scaling to $10M-$30M in revenue is impressive—but if your eCommerce profit margins are weak, your exit strategy is…

How to Use EOS to Scale Your eCommerce or CPG Business Without Getting Stuck in Meetings

The Growth Bottleneck That’s Slowing You Down If you’re running an eCommerce or CPG business in the $10M–$30M range, you’re probably getting crushed by meetings. You start the week with…

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