The work, on the record.
Fractional CFO and finance partnerships through public acquisitions, retail launches, and category-leader milestones. Every figure on this page traces to a public source, press release, regulator filing, or acquirer announcement.
The Turmeric Co.
Functional beverages · UK · 4.5 years
Four and a half years of fractional CFO leadership through nationwide grocery rollout into Sainsbury's, Boots, and Holland & Barrett, and the modelling work that supported the £15m majority-stake deal with AG Barr.
Read the case study → Morgan Stanley · FoodScience · 2025Natural Dog Company
Pet wellness · USA · 11 months
Eleven months of full-stack finance. CFO, bookkeeping, FP&A, audit support, and M&A diligence, through to acquisition by FoodScience, a Morgan Stanley Capital Partners portfolio company.
Read the case study → Structured acquisition · 2022Loop Club
Paid-media agency · 2 years
From a heavily-leveraged $1.5M agency with no finance function to a public exit to Structured in two years, finance rebuild, debt refinance, co-founder transition, and a clean cap table for a strategic buyer.
Read the case study → Nasdaq Center · Flagship · Margaritaville · McLarenKenny Flowers
Resort-wear DTC · USA
Fractional CFO leadership through a Charleston flagship retail opening and a multi-channel collab program with Margaritaville and McLaren, built around bold tropical prints and a Nasdaq-profiled founder.
Read the case study → 7,400 new retailers · Netherlands HQTru Earth
Sustainable CPG · Canada / Netherlands
Finance partnership through a high-growth retail-expansion year and the brand's first European office, multi-jurisdiction modelling, cash planning, and reporting cadence for an EDC- and Renewal Funds-backed grower.
Read the case study →Your brand, on this page next.
30 minutes. We'll listen, share how we'd think about your numbers, and tell you if we're a fit.
Talk to a CFO