eCommerce
‹ Fractional CFO firm comparisonsHow Much Does Link My Books Cost? 2026 Pricing Guide
Link My Books costs about $21/month at the entry tier (200 orders, 1 channel) and scales to $176/month at 20,000 orders, with a £249/month Enterprise plan above that. Price is driven by order volume, channel count, and currency. It runs roughly 30 to 50% cheaper than A2X at matched scenarios.
Key Takeaways
- Link My Books starts at $21/month (200 orders, 1 channel) and scales to $176/month at 20,000 orders. Price is driven by three levers you control: monthly order volume, number of sales channels, and currency.
- The plan is usage-based, not a static tier table. The website shows a calculator, not a price list, because your cost moves with your rolling order count. That is why operators researching the tool hit a wall before they ever see a number.
- Extra sales channels add roughly £11 (about $13) per channel beyond what your plan includes. Pro covers up to 5 connected accounts, Premium up to 10, so most DTC brands never trigger the add-on.
- A 2026 price increase took effect July 1. The UK Starter plan moved from £29 to £36/month. Existing monthly customers shift on their first invoice on or after July 1; annual customers keep the old rate until renewal.
- Link My Books runs roughly 30 to 50% cheaper than A2X at matched order-and-channel scenarios, but the software is the small line. Your bookkeeper or accountant cost ($500 to $2,000+/month) is the number that actually moves your P&L.
If you go looking for a Link My Books price, you will not find a table. The website shows a calculator, because what you pay depends on three things you control: how many orders you process in a month, how many sales channels you connect, and which currency you bill in. This post turns that calculator into the numbers operators actually want before they buy: every order-volume tier in USD and GBP, the channel add-on math, the July 2026 price increase, and a straight comparison to A2X at matched order volumes.
The short version: Link My Books runs from about $21/month at the entry tier to $176/month at 20,000 orders, with a £249/month Enterprise plan above that. It is almost always 30 to 50% cheaper than A2X at the same order-and-channel setup. The harder question, and the one we spend most of our time on with founders, is whether the $21 to $176/month software line is even the right cost to be optimizing.
How Link My Books pricing works: order volume and channels, not a flat tier
Link My Books is usage-based. Three levers set your monthly cost: your order volume (assessed on a rolling average, not a single month), the number of sales channels you connect, and your currency. There is no "Starter, Growth, Scale" marketing ladder with a fixed price next to each. Instead the site asks for your monthly order count and channel count and returns a number.
That design is honest, but it is also why operators researching the tool hit a wall. You cannot scan a pricing page and walk away with "it costs X." When we talk to founders sorting out their bookkeeping stack at $3M to $30M in revenue, the friction is almost always the same: they want a single number to compare against A2X or their current accountant's quote, and the calculator gives them a moving target instead. So here is the static version the vendor does not publish.
Order-volume bands run 200, 1,000, 5,000, 10,000, 15,000, 20,000, and 25,000 orders per month, then a 250,000-order Enterprise tier. The USD price climbs with the band. Channels are the second lever: Pro plans cover up to 5 connected accounts and Premium up to 10, so for most single-brand DTC operators, channels are included and never trigger an extra charge. The chart below shows the base monthly cost across the tiers, with an estimate of what a 5-channel setup adds at each band.
The grouped view makes the shape clear: the channel premium is small and roughly flat (around $14 to $16/month), while the order-volume curve is what really drives your bill.
| Orders/month | 1-channel base (USD) | 5-channel estimate (USD) | Channel premium |
|---|---|---|---|
| 200 | $21 | ~$35 | ~$14 |
| 1,000 | $41 | ~$56 | ~$15 |
| 5,000 | $60 | ~$75 | ~$15 |
| 10,000 | $100 | ~$115 | ~$15 |
| 15,000 | $136 | ~$152 | ~$16 |
| 20,000 | $176 | ~$192 | ~$16 |
Link My Books pricing tiers: every order band and what you pay
Here is the full verified tier stack. The entry plan is $21/month for up to 200 orders and 1 channel (about £13/month in the UK). From there: 1,000 orders is $41, 5,000 is $60, 10,000 is $100, 15,000 is $136, and 20,000 is $176. Above that sits the £249/month Enterprise plan, built for accountants and high-volume sellers, which bundles 250,000 orders and 10 channels.
Every paid plan includes unlimited users, both Xero and QuickBooks support, and all the supported channels (Amazon, eBay, Shopify, Etsy, Walmart, TikTok Shop, Square, and WooCommerce). What changes between tiers is your order ceiling, your included channel count, and how far back your historical data reaches: the free trial includes 90 days, Pro-level plans include 12 months, and Premium-level plans include 24 months. Going back further than your plan allows is a one-time add-on you arrange with support.
| Orders/month | Monthly price (USD) | Channels included | Historical data |
|---|---|---|---|
| 200 (Starter) | $21 | 1 | 90 days (trial); plan varies |
| 1,000 | $41 | Up to 5 (Pro) | 12 months |
| 5,000 | $60 | Up to 5 to 10 | 12 to 24 months |
| 10,000 | $100 | Up to 10 (Premium) | 24 months |
| 15,000 | $136 | Up to 10 | 24 months |
| 20,000 | $176 | Up to 10 | 24 months |
| 250,000 (Enterprise) | £249 (GBP) | 10 included, +£11/extra | 24 months |
One nuance that catches new subscribers: annual billing used to give you 2 months free (roughly a 16% discount), but it is no longer offered to new customers as of 2025. If you sign up today, you are on monthly billing. Existing annual customers keep their plan. That quietly removes one of the larger levers for cutting the cost, so do not budget against a discount you cannot actually get.
Channel add-ons and the real TCO for multi-channel DTC brands
The headline price assumes one channel. The real cost for a multi-channel brand is where the "TCO not list price" question earns its keep, and the good news is that it is usually a non-event. Because Pro covers up to 5 connected accounts and Premium up to 10, a typical DTC brand running Amazon plus Shopify plus Etsy stays inside its plan and pays nothing extra for channels. You only trigger the add-on (about £11, roughly $13, per channel, confirmed on the Enterprise tier) once you exceed your plan's channel ceiling.
The pattern we see again and again with operators at this stage: they brace for a per-channel surcharge that, for most of them, never lands. The table below walks the common DTC setups so you can find your row.
| Scenario | Orders/month | Channels | Base plan (USD) | Est. add-on | Total/month |
|---|---|---|---|---|---|
| Shopify-only brand | 1,000 | 1 | $41 | $0 | $41 |
| Amazon + Shopify | 1,000 | 2 | $41 | $0 (within Pro) | $41 |
| Amazon + Shopify + Etsy | 5,000 | 3 | $60 | $0 (within Pro) | $60 |
| Amazon + Shopify + Etsy + eBay | 5,000 | 4 | $60 | ~$15 | ~$75 |
| Full multichannel | 10,000 | 5 | $100 | ~$15 | ~$115 |
| High-volume multichannel | 20,000 | 5 | $176 | ~$15 | ~$191 |
There is one mechanic worth understanding before you pick a tier: the rolling average. Link My Books bills on whichever number is more favorable to you, your current 30-day order count or your 12-month rolling average (a 3-month average for new accounts until you build history). That means a single Black Friday spike does not auto-upgrade you. The system only bumps your tier if the rolling average crosses the limit, and even then it emails you and waits 7 days. The asymmetry to watch: downgrades are manual. If your volume falls after peak season, nobody moves you down, so set a reminder to check your billing settings in January.
The 2026 price increase: what changed and who it hits
A price increase took effect July 1, 2026. The clearest published example is the UK Starter plan, which moved from £29/month to £36/month. The mechanics matter more than the single number:
- New customers signing up on or after July 1, 2026 pay the new rates.
- Existing monthly customers are moved to the new rate automatically on their first invoice on or after July 1, 2026.
- Annual customers keep their old rate until their next renewal, then move up.
- Percentage-based discount coupons are preserved and apply to the new base rate, so a 60%-off coupon still gives 60% off, just off a higher number.
If you are reading this on or after July 1, 2026, the USD tier tables above may already be stale: the increase is confirmed in GBP but the USD equivalent was not published before this post went live. The live calculator at linkmybooks.com/pricing is authoritative; treat the USD figures here as the floor, not a locked quote. The increase is modest in absolute terms (a few dollars or pounds a month at the low end), but it is real, and it is the kind of thing that quietly breaks a spreadsheet built on last quarter's screenshots.
Link My Books vs A2X: who wins on price?
A2X is the tool most operators are comparing against, so here is the matched-scenario read. Using Link My Books' own published comparison (valid as of April 2026, and yes, it is their marketing page, so treat it as directional): at 1 channel and 200 orders, Link My Books is about $24 versus A2X's $29 to $79; at 1 channel and 1,000 orders, $47 versus $59 to $79; at 4 channels and 5,000 orders, $90 versus $169; and at 5 channels and 10,000 orders, $137 versus $229.
| Scenario | Link My Books (USD) | A2X (USD) | Approx. annual saving |
|---|---|---|---|
| 1 channel / 200 orders | $24 | $29 to $79 | ~$60 to $660 |
| 1 channel / 1,000 orders | $47 | $59 to $79 | ~$144 to $384 |
| 4 channels / 5,000 orders | $90 | $169 | ~$948 |
| 5 channels / 10,000 orders | $137 | $229 | ~$1,104 |
The gap widens as you add channels and volume, reaching roughly $948 to $1,100 a year at the higher scenarios. That is real money, but keep it in proportion. We have sat with founders who spent two weeks switching reconciliation tools to save $80 a month and never touched the $1,500/month bookkeeping retainer sitting right next to it. The tool comparison is worth doing once. It is not worth doing three times.
Link My Books is the cheaper reconciliation tool at almost every matched scenario, and the savings versus A2X reach about a thousand dollars a year at the high end. But the software line is rarely the one that decides your margins. The bookkeeper, the accountant, and the hours your team spends untangling channel payouts dwarf the $24 to $176 you pay the app.
Is Link My Books worth it? A decision framework for operators
The buy decision comes down to three questions, in order. First, channel complexity: if you sell on more than one channel and reconcile payouts by hand, an automation tool pays for itself fast, because the alternative is your bookkeeper billing hours to untangle Amazon settlement reports. At one channel and low volume, the math is closer; you may be fine in a spreadsheet a while longer. Second, order volume: the time savings scale with transaction count. At 200 orders a month the manual pain is tolerable; at 5,000 it is not, and the $60/month tool is trivially worth it. Third, stack fit: Link My Books supports both Xero and QuickBooks, so it slots into either.
What we tell founders to keep in frame is the full stack, not the app. The reconciliation tool ($21 to $176/month) sits inside a bookkeeping stack that also includes Xero or QuickBooks (typically $35 to $115/month) and, for most brands past a few hundred thousand in revenue, a bookkeeper or accountant ($500 to $2,000+/month). The software is 5 to 15% of that total. When operators ask us where to cut, the reconciliation tool is almost never the answer. The answer is usually getting the people-and-process layer right so the tool can actually do its job. For where the software line falls against the full bookkeeping spend, see our guide to the best bookkeeping services for Amazon sellers.
If you want a fuller view of the alternatives, our A2X for ecommerce review covers the main competitor in depth, and our guide to how much A2X costs runs the same TCO exercise on price. And if you would rather have someone map the whole stack to your numbers, that is exactly what our fractional CFO services are built for.
Sources and methodology
Pricing figures come primarily from the official Link My Books pricing page (linkmybooks.com/pricing), which is a dynamic calculator rather than a static table. It confirms the order-volume bands (200, 1,000, 5,000, 10,000, 15,000, 20,000, 25,000, and 250,000), supported channels, the 14-day free trial with 90 days of historical data, and the plan channel limits (Pro = 5, Premium = 10 connected accounts). The page was fetched in June 2026.
The verified USD tier stack ($21 / $41 / $60 / $100 / $136 / $176 for 200 / 1K / 5K / 10K / 15K / 20K orders) is cross-checked against the Capterra 2026 listing, a third-party software directory that records flat-rate monthly pricing. GBP equivalents and the per-channel add-on rate (£11 on the Enterprise tier) come from published walkthrough reviews. We have flagged in the tables where 5-channel and add-on figures are estimates derived from comparison data rather than directly confirmed prices.
The 2026 price change details (effective July 1, 2026; UK Starter £29 to £36; monthly customers moved on their first July invoice; annual customers grandfathered until renewal) are taken from the official Link My Books help center article on the 2026 price changes. The billing mechanics (12-month rolling average versus 30-day count, whichever is more favorable; auto-upgrade after a 7-day email notice; manual downgrades) come from the official subscription-and-billing and peak-sales help articles.
The A2X comparison uses Link My Books' own published comparison page, which lists matched-scenario USD prices valid as of April 13, 2026. Because that page is authored by Link My Books, we treat it as directionally accurate rather than independent, and we note the bias here. A2X's $29/month starting price was confirmed against the A2X pricing page in June 2026.
Two limitations to keep in mind. First, pricing localizes by currency and changes over time, which is why 2026 third-party sources disagree on exact figures; we led with the official calculator and used third-party listings to corroborate. Second, the USD per-channel add-on below the Enterprise tier is inferred from comparison data, not a directly published rate. For your exact, current number, run your real order count and channel list through the live calculator at publish time. This post is independent operator analysis and is not affiliated with or endorsed by Link My Books.
Frequently asked questions
how much does link my books cost per month?
Link My Books runs from about $21/month for the entry plan (up to 200 orders, 1 sales channel) up to $176/month at 20,000 orders, with an Enterprise plan at £249/month for 250,000 orders. Your exact price depends on your rolling monthly order volume, how many channels you connect, and your currency. There is a 14-day free trial.
how does link my books pricing work by order volume?
Price steps up in order-volume bands: 200, 1,000, 5,000, 10,000, 15,000, 20,000, and 25,000 orders per month, then a 250,000-order Enterprise tier. Link My Books bills on whichever is more favorable to you, your current 30-day order count or your 12-month rolling average, so a single peak month does not bump you up a tier.
does link my books charge extra for additional sales channels?
Only past what your plan includes. Pro covers up to 5 connected accounts and Premium up to 10, so most DTC brands fit without an add-on. Beyond your plan's limit, each extra channel is about £11 (roughly $13) per month, confirmed on the Enterprise tier.
what happens if i exceed my order limit on link my books?
Link My Books emails you and auto-upgrades you 7 days later, but only if your 12-month rolling average (not a single spike) crosses the limit. Downgrades are not automatic. If your volume drops, you have to move yourself down a tier in billing settings, so check after your peak season ends.
how does link my books compare to a2x on price?
At matched order-and-channel setups, Link My Books is roughly 30 to 50% cheaper. For example, 4 channels at 5,000 orders is about $90/month on Link My Books versus $169 on A2X, and 5 channels at 10,000 orders is about $137 versus $229. A2X starts at $29/month for standard channels.
what does a dtc brand actually pay for link my books at 1,000 orders per month?
A Shopify-only brand at 1,000 orders pays about $41/month. Adding Amazon to make it two channels still fits inside the Pro plan, so it stays around $41/month. You only pay more once you exceed your plan's channel count or cross into the next order-volume band.
does link my books offer annual billing and how much do you save?
Annual billing gave you 2 months free (about a 16% discount), but it is no longer offered to new customers as of 2025. Existing annual customers keep it. If you signed up recently, you are on monthly billing, which removes one of the bigger ways to cut the cost.
is link my books legit?
Yes. Link My Books is an established Xero and QuickBooks app used by thousands of ecommerce sellers and accountants to automate sales-channel reconciliation and tax. It is a real, reviewed product, not a fly-by-night tool. The pricing questions are about fit and total cost, not legitimacy.